#QDOBAStandsFor... Quietly Daydreaming Of Burrito Bowls Again?

QDOBA

Case Study

To execute our client's vision for their commercial, we utilized a range of techniques including 3D fire comp, vegetable comp, eye position changing, and roto work. Using 3D fire comp, we were able to construct detailed simulations of fire that appeared lifelike. With vegetable comp we combined rotoscoped animation with 3D objects (in this case vegetables) to create realistic shots beyond what would have been possible with live-action footage alone. Eye position changing allowed us to adjust the look of the talent in certain parts of the commercial, allowing us to create illusions such as eye movement. Finally, roto work enabled us to trace over existing footage and adjust movements frame by frame, allowing us to slow down or speed up movements as required. By combining these techniques we were able to realize our client's vision for their commercial.

No items found.
No items found.
No items found.
No items found.

VFX Breakdown